Monin
The world’s leading syrup brand has a lesser-known initiative: a bartending school that provides hands-on training in mixology, customer service, and emerging industry trends. Working closely with a designer, I developed a “There’s Monin for That” logo for this arm of the business and led the art direction for the visual assets that the logo appeared on.
In addition to this project, I supported the Social Team by advising on art direction for Instagram feed, UGC and story content, and edited social video assets.