American Express
I’ve worked extensively with American Express across both organic and paid social, providing creative direction for static assets and developing shot lists for social content capture of major brand moments such as Formula 1, Wimbledon, and Unsigned.
I also played a key role in the pre-production of its Member Get Member B2B campaign – leading the “Business Isn’t a Solo Sport” concept ideation, scripting, and storyboarding the social-first advert (see video on homepage).